Roberta Chinsky Matuson
Creating Exceptional Workplaces and Extraordinary Results
Roberta Matuson's Blog

Category Archives: Creating Exceptional Work Places

The Simple Success Secrets Of b.good You Can Replicate

In a competitive industry like the restaurant business, it’s difficult to differentiate one fast-casual restaurant from another. But that hasn’t stopped b.good from standing out in a crowded field. They’ve accomplished this with one special ingredient—the community they serve. “When we started the business, my partner and I were very naïve and had never worked […]

Also posted in Business Growth, Customer satisfaction, Employee Engagement, Hiring and Recruitment, Leadership, Profitability

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The Shocking Truth About Millennials

Companies are spending a ton of money trying to figure out how to attract and engage the millennials, when all a long they’ve had the answers right in front of them. A recent article in the Harvard Business Review, written by Bruce Pfau, titled, What Do Millennials Really Want From Work, is quite revealing. According […]

Also posted in Employee Engagement, Hiring and Recruitment, Millennials, Talent Acquisition and Retention, Talent Maximization

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Why Bother to Find Your Noble Purpose

A job is a job, right? Those whom we employ should be grateful to have a paycheck. Maybe that’s how it was when we were in the midst of the recession, but life on the outside (and the inside) has changed dramatically. Today’s worker wants more, and you should as well. They want their work […]

Also posted in Leadership, Talent Acquisition and Retention, Talent Maximization

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Lessons Learned from NYC Advertising Week

Presenting at NYC Advertising Week last month was an amazing experience. There was so much energy and knowledge all around. As promised, here are some of my key takeaways from NYC Advertising Week. There are a lot of companies that want your talent. Become the company that everyone wants to work for and this won’t […]

Also posted in Talent Acquisition and Retention, Talent Maximization

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The Leaving Speech: How To Get Your Employees To Stay By Preparing Them To Leave

I always tell my clients to start with the end goal in mind and work backwards. Magnetic leader, Rob Nixon, CEO & Founder at PANALITIX , and author of the newly released, Remaining Relevant, has taken this to the extreme. Nixon delivers an awesome leaving speech to each employee on his or her first day […]

Also posted in Employee Engagement, Hiring and Recruitment, Leadership, Management, Thought Leadership, Workplace

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Ground Hog Day All Year Long

Today is Ground Hog Day, although it may feel like it’s Ground Hog Day all year long in your organization. Every day, your staff is marching into work and doing the same things they were doing yesterday. After a while, the team goes on auto-pilot. Sound familiar? How will you get ahead if you don’t […]


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Purposelful Hiring: How To Attract Millennials To Your Workplace

Deloitte just released its fourth annual Millennial Survey and the findings suggest what Millennials (and me) have known all along. Employers are barking up the wrong tree when it comes to hiring. That may very well explain why businesses are having an extremely difficult time attracting and hiring talent. Business leaders need to take a […]

Also posted in Careers, Coaching, Customer satisfaction, Employee Engagement, Hiring and Recruitment, Leadership, Management, Millennials, Talent Acquisition and Retention, Talent Maximization, Thought Leadership, Workplace

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How To Stay Productive During The Holiday Season

It may seem like everyone is on vacation during the Christmas holidays but this simply isn’t true. In fact, this is the perfect time to get work done. Here are three things you can do to stay productive during the holiday season and all year long. Tear up your to-do list. If you are like […]

Also posted in Leadership, Productivity

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Are Your Practices Driving Your Customers Away?

I’m in the middle of a major renovation and if you’ve ever been through one yourself, you know exactly how much time and energy is required in order to make it through the process. Yesterday’s experience rose to the top of bizarre practices and made me wonder how businesses exist in spite of their non-customer […]

Also posted in Customer satisfaction, Small Business Management, Word-of-Mouth

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Searching for Mr. or Ms. Right

As I travel around the country working with top organizations, this is what they are saying: We can’t find talent. Yet, here’s what I’m hearing from those in the market looking for new job opportunities: We can’t find jobs. Seems to me that people may be looking for Mr. or Ms. Right in all the […]

Also posted in Careers, Job Searching, Talent Acquisition and Retention

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