Roberta Chinsky Matuson
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Category Archives: Marketing

Report from Paris: Nespresso and the Coffee Club

I’m honored to be featured in Marketing Strategy Expert Robbie Baxter’s blog today. Click here to read about Nespresso and the Coffee Club: Report from Paris: Nespresso and the Coffee Club        

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In a Recession, Everyone is in Marketing

Is your company experiencing a decline in sales? New customers? Decreased confidence? If you are like most companies in this recession, the answer is YES! Doing nothing about this is actually doing something. By that I mean, if you are standing still and the waves are getting bigger, eventually you will wipe out. Here are […]


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