Roberta Chinsky Matuson
Creating Exceptional Workplaces and Extraordinary Results
Roberta Matuson's Blog

How to Maximize Talent and Productivity

How to Maximize and Optimize Team Performance

I was recently asked by a CEO as to what I thought were the key qualities in maximizing and optimizing talent. I thought sharing my answer would be helpful for those of you who are looking to increase productivity and profitability in your own organizations, which is probably just about everyone!

First you have to make sure the people you hire are talented or that they have the potential to become top talent. If you are unsure, then you probably have some people who should probably no longer remain in your employ.

The key to maximizing and optimizing talent is the creation of a workplace where employees love to work and customers love to do business. This doesn’t require a Google-sized wallet, nor crazy perks that really don’t work.

Focus on the leadership in your organization. I write about this in my new book, The Magnetic Leader. If you’ve had the pleasure of working with a magnetic leader, you know how powerful their pull can be. You’ll do whatever they ask (and most times you’ll do this without waiting to be asked) and you’ll remain by their side for years to come. When you have magnetic leaders, the optimization of talent occurs naturally.

If you’d like to learn more about how to create an incredible workplace that attracts the right people to your organization, email me at and I will send you one of my most requested articles on 30 Low Cost Ways to Show Employees They are Valued.


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